GrowSavvy helps small/growing agency brand owners uncover their true potential for new business so they can do it brilliantly themselves. Or they can lean on our team until they're ready to take that step. When creative firms hire agencies to drive new business for them, they often expect work to fall in their laps. Alas, it never goes how they imagined; instead, it often ends in frustration with disappointing results. The failure here is not only on the conventional new business team but more the firms, inability to support their efforts. It stems from a growing agency owner's lack of understanding of what it takes to be good at winning business.
A one-dimensional outsourced sales effort independent of the brand and devoid of marketing never works. And cultivating leads is only the start; the ability to nurture prospects and employ excellent closing skills are a must else all the hard work comes to nothing. The reality is winning new business takes a marriage of talents, sound strategy, meticulous planning and simultaneous execution across several disciplines. The new business agency and firm have to work together in partnership, be creative, think and behave like a brand.
For GrowSavvy to help you grow we need to see what makes you tick, know if you have what it takes and figure out where we can help you become brilliant at new business. We start with your plan’s objectives and work to build a new business machine, while all the time pushing back to make sure your approach is robust and practical. We can resource as much or as little of the ongoing process as you want or need, and you will have access to all the expertise you could ever want.